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What ideas do companies have for surviving in a crisis?

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A study by insurance company Wiener, 'Small, medium-sized companies - great challenges for 2023', shows that how companies react to an unfavourable economic situation depends on their size.

It turns out that the largest companies, employing at least 50 people, were less likely than smaller companies to increase the prices of products and services (57% of large companies vs. 67% of small companies). They focused on building a financial cushion (39%), and every third applied for subsidies. Large companies were three times more likely than the smallest to decide to insure their company's assets (31% of large companies vs. 9% of small companies). small businesses) and expanding their operations in Poland (28 percent) and abroad (16 percent). Every fifth company moved its operations to the Internet.

On the other hand, the smallest companies (employing 1–9 employees) responded to the crisis price increase services. As many as 67 percent of business owners decided to do so. Small businesses also had to limit investments in response to the unfavorable economic situation - as many as 6 out of 10 companies admitted this. They also reduced their advertising expenditure more often (38 percent of small businesses companies vs. 23 percent. medium-sized companies). 12 percent of owners have limited their business activities companies in Poland, and every tenth – also abroad.

@Rzeczpospolita writes about the details of the study

The article appeared in the @Rzeczpospolita article:29 June 2023. We invite you to read the full version:" What ideas do companies have for surviving in a crisis?
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